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最近几年,在线教育在中国迅速发展英语
According to the relevant forecast report, from 2015 to 2020, the cash income of China's online English education market will increase by 54.5% to 160.9 billion yuan. Zhang Liming, co-founder and chief operating officer of 51talk worry free English, the first Internet
technology stock to successfully land in US stocks in 2016, said recently in Shanghai that China's online education has been at the forefront of the world.
"From offline to online English education, I have the most say in the past ten years. For the education industry, brand trust is very important for users, and brand is also one of the most important assets of the enterprise. This is one of the reasons why we choose to go public. We don't choose this opportunity, but this era chose us." Zhang Liming said.
Zhang Liming believes that online education is rapidly subverting offline traditional industries. In the past few years, online education circles have made joint efforts to cultivate China's online education market, and adults and K12 users' awareness of online education has greatly improved. This is an era of online education explosion. As China's largest online English education platform, this is a great opportunity for us to do something.
In Zhang Liming's view, for the education industry, brand trust is very important for users, and brand is also one of the most important assets of enterprises. Through listing, the public can undoubtedly have a deeper understanding of online education enterprises.
据相关预测报告显示,从2015年至2020年,中国在线英语教育市场的现金收入将以54.5%的速度增长,达到1609亿人民币。作为2016年第一支成功登陆美股的互联网科技类中概股,51Talk无忧英语联合创始人兼首席运营官张礼明近日在上海表示,中国的在线教育已经走在了世界的前列。
“从线下到在线英语教育,我这十几年走过来,可以说最有发言权,对于教育行业来说,品牌信任对于用户来讲是非常重要的,品牌也是企业最重要的资产之一,这也是我们选择上市的原因之一,我们不是选择这个时机,而是这个时代选择了我们。”张礼明说。
张礼明认为,在线教育正在快速颠覆线下传统行业,过去几年在线教育界共同努力培养中国在线教育市场,成人和K12用户对在线教育的认知大幅提高。这是一个在线教育爆发的时代,作为中国最大的英语在线教育平台,这正是我们大有所为的绝佳时机。
在张礼明看来,对于教育行业来说,品牌信任对于用户来讲是非常重要的,品牌也是企业最重要的资产之一,而通过上市,无疑可以让公众对于在线教育企业有更加深入的认识。
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